Join the Fight Against Breast Cancer: Support the “Drink Pink” Campaign This October

As the pink sunsets of October roll in, they bring with them a renewed focus on breast cancer awareness. What’s Up Rincón and Rincón Rum are excited to announce the launch of our “Drink Pink” campaign. This initiative, set to run throughout October, invites local businesses in the West to unite in support of the Susan G. Komen Foundation of Puerto Rico. We’re reaching out to bars, restaurants, coffee shops, and other local establishments to join us in raising both awareness and funds for this crucial cause.

So, what is “Drink Pink”? It’s a simple yet powerful concept. Throughout October, participating businesses will offer a special pink drink. For every drink sold, one dollar will be donated to the Susan G. Komen Foundation of Puerto Rico. Whether you’re serving a pink cocktail or a non-alcoholic beverage, your establishment can play a vital role in this community-driven effort.

For bars and restaurants serving alcohol, the possibilities are endless. Imagine crafting a unique pink cocktail that not only stands out on your menu but also represents your commitment to fighting breast cancer. If you’re seeking inspiration, Rincón Rum has you covered with cocktail recipes designed to captivate your customers. As a special incentive, Rincón Rum is offering $10 off per case throughout October for participating businesses.

If your establishment doesn’t serve alcohol, there’s still a way to get involved. Consider creating a pink smoothie, lemonade, tea, kombucha, or any other refreshing non-alcoholic drink that embodies the spirit of the campaign. Your creativity can help attract customers who are eager to support a meaningful cause while enjoying something delicious.

By participating in the “Drink Pink” campaign, your business will be joining a community-wide effort to make a real difference in the lives of those affected by breast cancer. This is more than just a promotional opportunity. It’s a chance to demonstrate your commitment to a cause that touches countless lives. 

Moreover, What’s Up Rincón will be shining a spotlight on all participating establishments through our website and social media channels. This will offer you excellent exposure and the chance to connect with customers who value businesses that give back.

We invite you to be a part of this impactful initiative. To confirm your participation, simply register online. If you have any questions or need further information, please don’t hesitate to reach out to us: [email protected] or [email protected].

Together, let’s make October a month of hope, unity, and action. Your participation in “Drink Pink” can help raise awareness, foster community engagement, and most importantly, support the fight against breast cancer.